Rowman and Littlefield International

Protest Campaigns, Media and Political Opportunities

By (author) Jonathan Cable

Publication date:

21 September 2016

Length of book:

210 pages

Publisher

Rowman & Littlefield International

ISBN-13: 9781783488506

The attention paid to protest groups and social movements has rarely been higher, be it the Occupy movement, austerity protests, or student demonstrations. These formations are under continual scrutiny by academics, the press and politicians who are all attempting to interpret and understand protest groups, their tactics, demands, and their wider influence on society.

Protest Campaigns, Media and Political Opportunities takes an in-depth look at three different protest groups including a community campaign, environmental direct action activists, and a mass demonstration. It offers a broad perspective of each group through a comprehensive combination of insider stories from activists, the authors own involvement with one group, newspaper coverage, each group’s social media, websites and leaflets, and government documents. This wealth of material is pieced together to provide compelling narratives for each group’s campaign, from the inception of their protest messages and actions, through media coverage, and into political discourse.
This book provides a vibrant contribution to debates around the communication and protest tactics employed by protest groups and the significance news media has on advancing their campaigns.
In an age of media saturation protest campaigns are media campaigns. Protest Campaigns, Media and Political Opportunities is required reading for anyone interested in understanding how the logic of media underwrites contemporary protest. Jonathan Cable brings much needed empirical detail and conceptual nuance to the study of how activists think about, select and interact with media when planning and enacting protests.